Naomi is a market leading, strategic, commercially astute, patent lawyer, patent attorney and trade mark attorney, with over 25 years’ experience, and a background in molecular biology/biochemistry.
Amongst other awards, Naomi is ranked in IAM Patent 1000, IAM Strategy 300, is a MIP “Patent Star”, WIPR Leader, and a 2022 WIPR “Diversity Champion in IP”. She is the 2022 Women in Business Law Asia Pacific “Patent Lawyer of the Year”, 2022 Australasian Lawyer “Most Influential Lawyer” in the category of “changemaker”, and the 2021 Lawyers Weekly Women In Law SME “Partner of the Year”. Naomi is the founder of Pearce IP, which commenced in 2017 and won 2021 “IP Team of the Year” at the Australian Law Awards.
Underpinning Naomi’s legal work is a deep understanding of life sciences industries, resulting from first-hand experience and knowledge as VP of IP in-house at global pharma giants, and Partner of a top-tier international law firm.
Naomi builds elegant market entry strategies which align with clients’ commercial objectives, and are anchored with legal and technical excellence. Naomi manages AU patent litigations in the Australian Courts and excels in multi-jurisdictional litigations.
Naomi’s industry focus is life s...
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"Naomi is a highly strategic thinker and practitioner who thinks not only of local ramifications, but also global ones" "She brings a deep level of commercial insight to her stellar legal advice" "She is hugely knowledgeable on IP issues surrounding commercial aspects of preparing product launch and assessing risks involved"
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